Posts Tagged ‘exploratorium’

Press for the new Exploratorium

Posted in to see on April 28th, 2013 by ericsoco – Be the first to comment

Wow, been a while since I posted. I guess I’ve been busy, opening a new museum!
Proof lies in these articles (just a few among many in the press onslaught accompanying our reopening), which highlight much of the work I’ve done in the past couple of years:

New York Times: In New Home, Exploratorium Widens Its Interactive Appeal
San Francisco Magazine: The Wonder Piers
Fast Company: The $300 Million Dollar Science Museum of the Future
Nature: A science giant moves house 10 must-see at San Francisco’s new Exploratorium

The majority of my recent work has been for the Exploratorium’s Bay Area Observatory, a space in a two-story glass box at the end of Piers 15/17 with a stunning view of both the city and the Bay. We’re encouraging visitors to be more careful, conscientious observers of the built and natural landscape around us, with a series of exhibits that take advantage of and augment the beautiful views.

My work as exhibit designer/developer (formally, as Senior New Media Exhibit Developer) brought forth five new exhibits:

Visualizing the Bay: a topographical model of the Bay Area onto which is projected a number of different visualizations representing physical and social phenomena in the Bay Area, including fog, earthquakes, census data, and salinity;
Tidal Ribbon: a laser-cut sculpture depicting a year of tidal data from the NOAA station at Crissy Field;
Ship Tracker: a screen-based interactive showing tracks of ships as they move through the Bay, based on publicly-available AIS data;
Picturing Place: a screen-based interactive allowing semantic (tag-based) search of photos taken in the area, collected from Flickr and Instagram;
Drawing the Bay: a drawing exercise that challenges visitors to draw the Bay from memory, highlighting various biases and idiosyncrasies in their perceptions of the area.

I also led the interaction design for Plankton Populations in the East Gallery, a large table on which is displayed a map of the world’s oceans, and wood+glass lenses through which visitors can examine the different kinds of microscopic life living within.

Documentation of all these works is forthcoming. Stay tuned!

elastotron, evolved

Posted in to see on June 17th, 2009 by ericsoco – Be the first to comment

elastotron, evolved

i’m showing a new version of elastotron at pecha kucha tonight, and then all summer as part of the exploratorium’s “reflections” show, from 19 june through 20 september.

we’re having a small opening friday night from 5:30-8:30pm. let me know if you want to come by, as the doors are not open to the public.

see you there!

ps, here’s the full description:

We’d like to invite you to spend some time at a new exhibition: Reflections, opening in the Seeing area one week from today. This special summer collection combines new and reimagined exhibits, art installations, and programs and special events. But more than a simple celebration of mirrors, Reflections was designed to present a range of perspectives on that most familiar and yet most provocative of images: our own visages—abstracted, distorted, fragmented, and multiplied. In addition to highlighting the science of bouncing beams of light, Reflections is about identity, expectation, technology, and our complex relationship with ourselves.

Reflections includes new takes on classic Exploratorium exhibits, but the project team has also created several unique and powerful experiences especially for this exhibition. In addition, the Seeing Gallery will house a set of intriguing interactive works from visiting artist Daniel Rozin. These experiences will be complemented by a series of programs and events exploring mirrors, optics, and the ephemeral nature of light. To learn more about the exhibition, visit